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Business analytics built for local owners

See how many people find your business, how they found you, and what they did next — calls, directions, and website clicks. Numbers you can actually act on.

Marketing analytics without the spreadsheet

You don't need a dashboard with fifty charts. You need to know if people are finding you and picking up the phone. That's what this shows you.

See who's finding you

Know how many people viewed your listing, tapped to call, or asked for directions — not just a guess.

Learn how they found you

See the searches and categories that bring people to your business so you can lean into what works.

Spot the trends

Watch your views rise and fall over time so you can tell whether your latest push actually moved the needle.

Get plain-English suggestions

Your business report points out what's missing and what to fix next — no spreadsheet required.

Counts the actions that matter

Calls, directions, and website clicks are the things that turn into customers. We track those, not vanity numbers.

How your analytics work

  1. Create your account and add (or claim) your business.
  2. Fill out your listing so there's something worth measuring.
  3. Open your dashboard to see views, calls, and directions.
  4. Follow the report's suggestions to get found more often.

Questions about business analytics

How many people viewed your listing, where they came from, and the actions they took — calls, directions, and website clicks. It's the stuff that tells you whether your listing is bringing in business.

No. It's built for owners, not analysts. You get clear numbers and a business report that explains, in plain English, what to improve next.

Google Analytics tracks your website. This tracks your presence in the ShastaBiz directory — the views, calls, and directions from people searching for businesses like yours locally.

Your business report flags gaps — missing hours, no photos, an empty description — and suggests fixes, because complete listings get found and contacted more often.

Detailed analytics and the business report come with our paid plans. List free first, then upgrade when you want the insights. See pricing for details.

Find out who's finding you

List your business free, then upgrade for the full picture.