Bejac Corporation began in 1953 as a successful underground pipeline contracting business that operated until 1985, when Ron Barlet was hired by his wife’s family to liquidate the assets and sell off the remaining equipment. During the liquidation, a contractor approached Ron about renting an excavator that remained on the lot. Because he wasn’t experienced in the construction business, Ron was not aware that bare equipment rentals were uncommon within the industry, and he rented the machine ...